Distribution & Wholesale
Your AI order desk for FMCG distribution. Retailers order the way they already do — free text or voice notes, in Hindi, English or Hinglish. Shopap matches products, applies retailer pricing, checks inventory and prepares the order for Tally.
Sharma Agencies
online
Bhai 5 detergent 1kg, 10 instant noodles, 3 soft drink crate
Products matched
Retailer pricing applied
Inventory checked
Order confirmed — ready for Tally export
Total: ₹1,800
The manual loop
Each handoff creates a second chance for a request to slow down, lose context or get the wrong answer.
The handoff chain
Message arrives
A chat, voice note or enquiry
Someone interprets it
A person has to read, ask and remember
It is retyped
Context moves between chats, sheets and systems
The miss appears later
At delivery, billing or the next follow-up
Inspect a pressure point to see what breaks in this workflow.
Live execution
Watch the conversation, business checks and final record change together for this workflow.
Ramesh Kirana
typing…
Bhai 5 detergent 1kg, 10 instant noodles, 3 soft drink crate10:42
Got it 👍 Confirming — Detergent 1kg ×5, Instant noodles ×10, Soft drink crate ×3.10:42
Shopap
working…
Order ready
New orderWorking…
Follow the execution
Hover a step to inspect it
Without Shopap
Retailer sends an order in a WhatsApp chat or group
Staff notices the message — hopefully
Someone reads it, listens to voice notes, interprets shorthand
Prices are looked up retailer by retailer
Stock is checked manually
The order is typed into Tally after the rush
Errors surface at delivery or billing
With Shopap
Retailer sends an order on WhatsApp
Free text or voice note, in Hindi, English or Hinglish. No app to install, no format to learn.
AI reads and structures it
Shopap matches each item against your catalogue, applies that retailer's pricing and checks live inventory.
Order confirmed on WhatsApp
The retailer gets an itemised confirmation with quantities and totals — before anything is billed.
Export to your ERP
The confirmed order lands as an ERP-ready sales order, ready to sync to Tally. No retyping.
Each specialist has one clear job, grounded in the context your business makes available.
Turn order conversations into confirmed orders.
"20 cartons of the 1 kg atta, usual rate?"
Catalogue, this customer's price, stock on hand
Sales order in Tally, stock reserved, invoice sent
Get paid without chasing.
(Nothing — this one starts with you)
Dues, invoice dates, what's already paid
Receivables that move without a phone call
No. Retailers keep using plain WhatsApp exactly as they do today. There is nothing for them to install, register for or learn.
No. Shopap works with your existing WhatsApp business number. Your conversations stay in WhatsApp — Shopap adds an order desk behind them.
Yes. Voice notes in Hindi, English or Hinglish are transcribed and processed the same way as text orders.
We import your catalogue during onboarding — products, pack sizes, variants and retailer-wise pricing. Onboarding is handled with you directly.
Confirmed orders are prepared as ERP-ready sales orders for Tally, so your billing flow continues from where it already is.
Pricing is tailored to your team size and order volume. Book a demo and we will share a custom proposal.
Your data is hosted in India, sent over encrypted connections, and used only to operate your store. See our Privacy Policy for full details.
Most distributors are live within a few working days of sharing their catalogue and retailer list. We handle the setup with you directly.
See your own workflow
A messy order, a late-night enquiry, a customer asking for three things at once. We will show what Shopap reads, checks, decides and writes for that exact conversation.
What we will prove together
Live walkthroughNeed 20 cases of 500ml for Koramangala. Same rate?
Shopap checks
Your data, your business rules
Then shows the result
Reply, order and system record